Date published:
This report analyses the economic value of the sports industry in Australia in 2016–17. It also identifies key areas for potential growth.
Document
Sports Industry Economic Analysis—PDF (3.85 MB)
Document
As a part of the national sport plan, Sport 2030, we funded KPMG to complete a Sports Industry Economic Analysis.
The analysis found that in 2016–17, the Australian sports industry:
- contributed $14.4 billion to Australia’s gross domestic product (0.8%)
- generated $32.2 million in sales
- supported 128,000 full-time jobs (1.4%)
The report identified 3 key segments as areas for potential growth:
- education and training
- sports technology
- media
The report acknowledges that the sport and recreation industry plays an important role in society. Its value is broader than just an economic contribution.